Q. You have worked across different companies in different industries. What makes a successful company and what are the ingredients of a successful CEO? A. The principles of business are very similar irrespective of the category you are in. The principles of profit, of innovation, of people management, of putting the customer first are all the same.However,the characteristics of an industry are different. For example, the characteristics of a beverage industry will be very different from the characteristics of a Telecom industry. So, while the characteristics of a business might change, the principles remain the same. During my tenure and experience in various companies in India, Middle East and African emerging markets, whenever I went into a company, I just looked at three things: One, Is the company gaining market share? If you are getting market share, then you are doing something better than competition and hence your productivity would be much better. The second thing that I loo...