Why Employee Wellbeing is the Best Corporate Strategy
In today’s fast-paced corporate world, businesses continually seek ways to enhance productivity, innovation, and employee engagement. Yet, the most effective organisational success strategy might be in an often-overlooked asset—employee health. As industries evolve and technology reshapes the workplace, it’s becoming increasingly clear that companies prioritising their workforce's wellbeing are not just fostering a healthier environment but laying the groundwork for long-term success.
Ryan Fernando, a celebrity nutritionist known for working with Olympic athletes, top executives, and leading global brands, underscored this point at the People Matters Total Rewards and Wellbeing Conference (TRWC) 2024. Fernando’s compelling message was simple yet profound: the body is a company's most valuable asset, and investing in it can unlock unprecedented growth and innovation. “Your body is the most expensive asset you'll ever own, more than a high-end luxury brand,” he expressed profoundly.
The Vital Connection Between Health and Success
In an engaging session at the conference, Fernando explained that personalised nutrition strategies—tailored specifically to an individual’s unique needs—can not only boost personal wellbeing but also drive corporate productivity. He likened employees to high-performing athletes, stating, “Just like Olympic athletes, your team needs the right fuel, exercise, and recovery to perform at their peak. If you’re not taking care of their health, you’re limiting their potential.”
Fernando shared how small lifestyle changes—like incorporating daily walks and adopting healthier eating habits—could have a profound impact on an employee’s performance, energy levels, and overall contribution to the organisation. “It’s about building a culture of wellness, where each individual feels empowered to improve their health,” he added.
For businesses, the benefits are clear: healthier employees are more productive, more engaged, and less likely to take sick leave. Infact, research has shown that every dollar spent on employee wellness can result in a return of up to six dollars. The correlation between physical wellbeing and organisational success is undeniable.
A Personal Story: Turning Health Into Wealth
Fernando’s insights were reinforced with a compelling personal story. He recounted the transformation of a 72-year-old retired engineer who, after focusing on nutrition and fitness, managed to add more years to his life and continue earning a consulting fee of one crore a year. “His health became the foundation of his success, proving that the greatest wealth is good health,” Fernando said.
Such stories illustrate a broader truth: an investment in health is not just a personal gain—it’s an organisational one. When employees feel physically well, they are not only more productive, but they are also more likely to contribute innovative ideas, foster teamwork, and approach challenges with resilience.
Changing the Corporate Culture
While the link between health and performance is clear, shifting corporate culture to embrace this philosophy requires effort. Fernando acknowledged that creating a wellness-driven culture is not an easy task, particularly in organisations where health initiatives are met with resistance. In some cases, employees may view wellness programs as intrusive or a burden.
However, Fernando highlighted that wellness culture doesn’t have to start with major changes. Instead, he encouraged organisations to begin small—through initiatives like walking clubs or mindfulness sessions. These grassroots efforts, he explained, can inspire broader cultural shifts that lead to significant improvements in both well-being and performance. “‘HR cannot change people's lives, but they can inspire them to change their own life,” he expressed.
Fernando also noted the evolving expectations of today’s workforce, especially among younger generations. Millennials and Gen Z employees are increasingly prioritising work-life balance, mental health, and physical wellness over traditional perks like salary or job title. “These employees want more than just a paycheck; they want to know their employer cares about their health,” Fernando said. As a result, organisations must rethink their employee value proposition and place wellness at the centre of their strategies.
The Future of Work: Wellbeing as a Key Business Driver
As automation and artificial intelligence continue to shape the future of work, the role of human health will only become more crucial. With AI taking over routine tasks, organisations will increasingly rely on human ingenuity, creativity, and critical thinking—qualities that thrive in healthy, well-supported individuals.
Fernando’s message was clear: investing in health isn’t just a moral responsibility; it’s a strategic business decision. As the workplace continues to evolve, companies that place employee well-being at the forefront will not only retain top talent but will also create a workforce that is motivated, creative, and resilient in the face of change.
“The future of work is not about forcing employees to work harder. It’s about helping them work smarter—by ensuring their bodies and minds are in the best possible shape to tackle tomorrow’s challenges,” stated Fernando.
In an era where every organisation is striving to stay ahead of the curve, the companies that will thrive are the ones that understand the true value of their most precious resource—their people. The road to success begins with investing in health, because when employees thrive, so does the business, Fernando concluded.
TRWC 2024 was held at the Leela Ambience, Gurgaon on Nov 14, 2024