Organizations often talk about becoming ‘Talent Magnets’ with little detail around how they will outline the required talent branding within. In this Tweetchat we will take in hand the talent branding agenda with a focus on enhancing organization’s attractiveness as an employer. Here are the questions that the community will tackle:

Q1. Why is it so important now for organizations to become talent magnets?

Q2. What are the different elements to consider in building a strong talent brand?

Q3. Where do organizations go wrong while implementing talent branding efforts?

Q4. What are the visible business benefits that organizations can expect?

Q5. What metrics to use to measure talent branding efforts?

To be part of this Tweetchat please use the hashtag #TBW2015 and tweet your answers to respective question number (e.g. Q1/A1).