Josh Talks, one of India’s largest regional content and upskilling platforms, has appointed Pawan Kumar Sharma as its business head.

In his new role, Sharma will be expanding the brand solutions vertical in Josh Talks and driving strategic partnerships for the platform’s regional languages and new content category channels. 

Josh Talks’ brand solutions vertical helps organisations strengthen their presence and connect with the next billion users. They craft content pieces that are curated in 10 vernacular languages and viewed by over 70 million Indians every month. Some of their notable partners include Meta, Google, Amazon, and Spotify amongst others.

A seasoned professional, Sharma brings 16 years of experience in branded content, revenue management, and strategic business planning.  Before joining Josh Talks, he served at Network18 as its national head of revenue. Prior to that, Sharma was with The Walt Disney Company for 11 years, leading its youth vertical - Bindass. He has also been associated with several iconic brands like UTV Action & Movies, Star India, and Reliance Big Entertainment.  

“We are excited to bring a seasoned leader like Pawan on board to establish our brand solutions vertical and drive strategic partnerships with like-minded organisations who are leveraging storytelling to create change at the grassroots,” said Supriya Paul, CEO and co-founder at Josh Talks.

 “Josh Talks’ content reaches an audience that is increasingly relevant for all organisations today. 70 million-plus youth from Tier II & Tier III cities are seeking information and opportunities to do well in life. I am confident that we will be able to find synergies with leading organisations across industries to foster partnerships and also create exclusive content that is relevant and meaningful for the Indian audience. Our larger goal is to give reasons to the youth of our country to be inspired, chase their dreams and contribute to nation-building at large,” said Sharma.