Standard Chartered has appointed Sanjeeb Chaudhuri to the newly created role of Group Head of Brand and Chief Marketing Officer. This appointment will be effective from April 1 this year. In his new role, Sanjeeb will oversee all brand and marketing teams across the Group and take overall responsibility for developing a singular, cohesive brand strategy. Sanjeeb currently serves as Standard Chartered Bank’s regional head for South Asia and Chief Marketing Officer for the consumer bank.
Read the Hindu Business Line news report here.