News: Edtech platform Vedantu acquires major stakes in Deeksha worth $40 Million.

Funding & Investment

Edtech platform Vedantu acquires major stakes in Deeksha worth $40 Million.

Ace Creative Learning Pvt. Ltd., commonly known as Deeksha, is a test preparation platform, whose database of 13,000 students will enable the startup to leverage Vedantu’s technology to integrate offline centres.
Edtech platform Vedantu acquires major stakes in Deeksha worth $40 Million.

The online learning EdTech platform Vedantu has announced the acquisition of Deeksha, in a deal worth $40 Mn in majority stakes. The deal will enable both the party to leverage each other’s credentials to expand their product offerings and kick-start further growth.

“Together Vedantu and Deeksha will revolutionise the way education is imparted, improve the quality of the learning system as a whole, and help students to achieve their true potential with outstanding learning outcomes," Deeksha said in a press release.

The startup was founded in 2008 by Dr. Sridhar, Anantraman Ramchandran and Prashanth Prakash. It is a test preparation platform for board and competitive exam coaching for students in grades 11 and 12.  Since 1998, Deeksha has created over 65,000 success stories through its 39 centers in three states. 

The latest collaboration aims to use Vedantu's technology and integrate it into offline centres to create a scalable hybrid model that provides affordable access to quality teaching even in remote Tier 3 and Tier 4 towns.

Vedantu began experimenting with offline experience earlier this year and observed that they have found the right partner in Deeksha to make deeper inroads in smaller Indian cities and towns.

Vamsi Krishna, CEO, and Co-Founder, Vedantu said, “With this acquisition, our mission is to empower and scale Deeksha’s current learning model by deploying our disruptive in-house hybrid technology to reach the masses in remote areas and create impact at scale. This culmination of online and offline capabilities will help us expand our hybrid learning initiatives."

She added that the company endeavours to change India’s learning curve through definitive outcomes at the back of our strong passion for delivering quality learning. 

Dr. Sridhar, Co-Founder, Deeksha said, “Through this partnership, we will leverage Vedantu’s LIVE Class platform for our students and provide a hybrid solution that maximises learning outcomes through personalised learning algorithms. Vedantu’s hybrid learning model will also enable us to provide the same “Deeksha Experience" to millions of students in smaller towns and cities at an affordable cost."

Indian EdTech giants like Byju’s and Vedantu accelerated their growth during the pandemic — and raised a record amount of capital. But the reopening of schools has compelled them to think out of the box - leading them to acquire offline centres for the clout.

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Topics: Funding & Investment, Employee Engagement, #MergersAndAcquisitions

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