ET reported that Facebook is using ‘dogfooding’ as a tool to retain its employees. In tech parlance 'dogfooding' is the act of getting employees to use/test the products the company builds. It comes from the colloquial 'eating your own dogfood'.
The report added that globally, most technology companies 'dogfood' their own products - for instance when they need to work the bugs out of their creations. But Facebook is doing more than just that. It is also using dogfooding as a tool to engage and retain its employees, most of whom tend to be in their early twenties and impatient. Dogfooding provides instant gratification, makes youngsters a part of the decision-making process: both factors critical to retaining the young and restless workforce.
The report mentions James Mitchell, the head of the Hyderabad office, Facebook as saying accepting that the company puts in a lot of effort around soliciting input from the different offices and teams. This cascades down making dogfooders responsible and feel invested in the company, he adds.
Read the complete report here