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The Talent Brand Way of Enhancing Candidate Journey

• By People Matters
The Talent Brand Way of Enhancing Candidate Journey

Recruitment is a candidate journey not just a process.  To be effective in this critical area of recruitment, companies are required to step back and map or even re-map the potential lifecycle of candidate experience in terms of a ‘Candidate Journey’.  In this Twangout we will tackle the ‘Candidate Journey’ framework with the help of talent branding:

  • Why should a company care about candidate journey? What are organizations doing to enable them?
  • What comes in the way of an effective candidate experience and what can one learn from strong talent brands?
  • What are the common pitfalls to avoid when focusing on candidate journey?
  • How are tools and technology enabling candidate journeys?