People Matters Logo

COVID-19: Redefining our employee engagement strategies

• By Priti Singh
COVID-19: Redefining our employee engagement strategies

Today, millions of people around the world are working from home as cities remain under lockdown to prevent the spread of COVID-19. Remote working has been a growing trend in recent years as it helps employees focus on delivering time-bound projects with minimal distractions and has health benefits as they strike a manageable work-life balance. However, according to a recent study, 20% of remote workers feel that connecting and collaborating with colleagues is a challenge while working from dispersed locations. Further, 18% of respondents claim, they feel isolated while working remotely. 

The COVID-19 pandemic has put an unprecedented strain on the ability of organizations to keep their employees engaged during these times as they face stress and anxiety given the uncertainty surrounding the situation. 

Organizations are evolving and introducing new engagement initiatives as also figuring ways out to measure their engagement effectiveness. From hosting virtual coffee sessions to team lunches, managers are leveraging several techniques to connect with their team members they no longer meet in-person every day. 

Organizations must follow the 4C’s – Communication, Caution, Care, and Compassion, to deal with the current times. 

What we are facing today is an unprecedented human disaster. Empathy should be the new guiding principle during these tough times. It is important to remind every employee of things that remain constant during this upheaval. Decency is even more important at this time as the world battles through these extreme circumstances. This is what is going to give us a fighting chance at faster recovery and, eventually, growth on the other side.