Article: Avoid these 10 buzzwords in your LinkedIn profiles


Avoid these 10 buzzwords in your LinkedIn profiles

LinkedIn has announced top 10 overused buzzwords of 2015 which you need to remove immediately from your profile if you want to attract employers.
Avoid these 10 buzzwords in your LinkedIn profiles

Do you describe yourself as ‘passionate’, ‘dynamic’ in your LinkedIn profile? You might be doing more harm to your professional life with this. For the fifth year in a row, LinkedIn, the world’s largest professional network has announced the top 10 most overused buzzwords which employees use in their profiles which are absolutely unnecessary. Although these words sound magical, but those don't say anything particular about your work.  

‘Organization’, ‘passionate’ and ‘dynamic’ have topped the buzzwords chart from 2015 in India. ‘Organization’ is a new addition to the buzzwords list in India and has ranked the highest in occurrence across profiles of students, sales, and HR professionals. While, ‘passionate’ ruled 2014 it has dropped by a notch this year. It was also interesting to see that words such as ‘leadership,’ ‘motivated,’ and ‘creative’  ranked much lower in the top 10 list for India, while they emerged in the top three globally. 

To help Indian professionals sharpen their profiles, LinkedIn analyzed profile summaries of members across India and released a list of words which should be avoided to make their profiles stand out.

The top ten buzzwords from 2015 are:

  • Organization
  • Passionate
  • Dynamic
  • Leadership
  • Responsible
  • Creative
  • Motivated
  • Innovative
  • Strategic
  • Extensive experience

Deepa Sapatnekar, Head of Communications, LinkedIn India & Hong Kong said, “In real-life situations, we can’t imagine using words such as ‘strategic’, ‘driven’ or as having ‘extensive experience’ to describe ourselves, so why use them in our LinkedIn profiles? We’re encouraging our members steer away from these overused clichés. For example, showcase how you were strategic instead of using the buzzword. Another way you can turn a spotlight on your profile is by adding pictures, presentations and anecdotes.”

Going by the professional network, it is imperative to remove such words from your profiles.  

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Topics: Recruitment, Talent Management Social technology tools, #Communication

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