Swiggy, India’s on-demand convenience platform, announced the appointment of Amitesh Jha as the Chief Executive Officer of its quick commerce business, Swiggy Instamart, effective September 4. He is succeeding Phani Kishan who will assume a broader organisation-wide role overseeing Swiggy’s Central Growth unit.

Before joining Swiggy Instamart, Amitesh worked with Flipkart, where he was instrumental in making Flipkart and e-commerce mainstream in India. Most recently, he led Flipkart’s growth business, focusing on sustaining long-term growth. He is a Chemical Engineering graduate from IIT Delhi and holds an MBA from IIM Ahmedabad.

“Amitesh’s extensive experience includes leading core categories such as smartphones, general merchandise, fashion, and large appliances, as well as managing their logistics arm”, said Swiggy Group CEO, Sriharsha Majety. “With Swiggy Instamart, we have a unique opportunity to redefine the way consumers shop in India, and I am excited about the prospects that lie ahead with Amitesh at the helm,” he added.

“I firmly believe that the consumer internet industry in India is on the verge of transformative disruption. I am confident that Swiggy, with its innovation DNA, strong customer focus and brand trust, will lead the way in redefining customer behaviour and setting new industry standards,” said Amitesh.