KIWI - a global real-time freelancing platform has raised $2,50,000 in seed funding from PointOne Capital, Core91 VC, AppyHigh, and angel investors. The fund raised will be used for product development and for creating an initial base of consumers and experts.
The Talent-as-a-service (TaaS) platform has been founded by Imran Ladiawala, serial entrepreneur Mishu Ahluwalia and CTO Carl Abraham. Incepted in 2020, KIWI works on an innovative business model that matches the customers with the right expert to solve their issues – mainly related to the technology domain. The customers make the payment to the KIWI and it makes the payment to the experts on an hourly basis which provides them the flexibility to hire on-demand talent as per their requirements. Furthermore, the platform aims to shift the mindset of the clients from DIY (Do it yourself) to DIFM (Do it for me) by making their tasks resolved instantly within 10 mins to 120 mins.
Imran Ladiwala, CEO and Co-founder of KIWI, said “The start-up assists people in getting their issues resolved in real-time, and freelancers get their money within 60 minutes. The gig economy is growing at a massive pace and COVID-19 has propelled that growth.”
More and more freelancers are moving to freelance platforms. The challenge freelancers face is sending proposals and participating in bidding wars to win clients while clients are bombarded with unclear sales pitches and ambiguous quotes. With KIWI, clients hire a freelancer who is an expert in solving their exact issue, instantaneously. Lastly, freelancers would spend more time servicing skills than preparing sales pitches or proposals.
“Kiwi's talent-as-a-service platform which provides the easiest way for anyone to get micro & nano issues resolved instantly, online, and in real-time serves a largely untapped global need,” Mihir Jha, Managing Partner of PointOne Capital added.
KIWI has already captivated more than 5,000 sign-ups from experts and completed more than 12,000 jobs (in October 2020) across the world. KIWI is operating on an early revenue stage, however, it is planning to target a monthly revenue of $2Mn+ by the end of 2023, with annual revenue of $100Mn in the next five years.