Balancing Innovation with Empathy: Lightstorm’s Blueprint for Employee Engagement
In the fast-paced world of telecom, where innovation is constant, employee expectations are evolving just as rapidly. Today’s workforce demands more than just a paycheque—they seek purpose, flexibility, and a seamless digital experience that enhances their engagement. Companies that fail to keep up risk losing talent to competitors who prioritise employee wellbeing and career growth.
Lightstorm, a pioneer in networking infrastructure, is leading this transformation by reimagining employee engagement through technology, AI-driven HR processes, and inclusive policies. In this exclusive interview, Deepa Arora, Head of HR, Lightstorm, unveils how the company is redefining the workplace experience—closing the gender gap in telecom, leveraging AI for personalised growth, and crafting a culture where employees thrive.
How is AI and automation transforming employee engagement at Lightstorm?
AI and automation have revolutionised HR, turning it into a strategic enabler of employee engagement. At Lightstorm, we use AI-driven platforms to provide personalised employee experiences, such as tailored learning courses aligned with career trajectories. This fosters a sense of ownership and growth among employees.
We have also implemented real-time sentiment analysis systems, allowing us to proactively address employee concerns before they escalate. Automating administrative processes—such as payroll, onboarding, and benefits—frees up our HR teams to focus on strategic goals and strengthening employee-organisation relationships. AI-powered recruitment chatbots and dynamic onboarding systems ensure seamless transitions for new hires, which is crucial in our high-growth sector. Additionally, AI-driven data analytics help us identify performance trends, optimise workforce planning, and conduct diversity audits to support equitable talent practices.
At Lightstorm, we balance innovation with empathy—technology enhances human potential but never replaces the human touch. By thoughtfully integrating AI, we foster engagement, agility, and a future-ready workplace culture.
The telecom industry has long struggled with gender diversity. How is Lightstorm addressing this challenge?
Gender diversity, particularly in leadership, has been a challenge in the telecom sector. At Lightstorm, we’re committed to building an inclusive, equitable workforce through both structural and cultural shifts. Leadership is key in creating an environment where women feel supported and valued.
We’ve embedded diversity into our core policies, offering leadership opportunities for women, promoting work-life integration, and embracing inclusive hiring practices. Our flagship EmpowHER programme provides tailored reintegration plans, manager sensitisation, and robust support before and after maternity leave, reducing attrition among returning mothers by 40%.
We also offer flexible work hours, remote options, and closely track diversity metrics like gender balance in leadership, pay equity, and hiring practices. Our AI-powered platform, Amber, helps identify and address systemic biases in real-time. For us, equity isn’t just an aspiration—it’s embedded in our operations.
Lightstorm operates across India and Indonesia. What regional HR challenges do you face, and how do you address them?
Managing HR across diverse geographies comes with unique challenges, including workforce informality, regulatory complexity, skill gaps, and managing a multigenerational workforce.
To navigate these challenges, we adopt a hybrid approach that blends global best practices with local adaptability:
- Workforce Informality: We implement formal policies while allowing flexibility, such as tailored skilling programmes for gig workers.
- Regulatory Complexity: Agile compliance structures and proactive legal partnerships help us stay ahead of evolving labour laws in both markets.
- Skill Gaps: We collaborate with vocational schools and operate in-house upskilling hubs to prepare employees for emerging industries like green energy.
- Multigenerational Workforce Management: We offer inclusive policies, mentorship programmes, and tech-enabled collaboration tools to support diverse talent pools.
By customising our HR strategies to suit local contexts, we ensure our approach is both culturally relevant and scalable.
What is Lightstorm’s approach to future-proofing talent through learning and development?
As skill gaps widen in our fast-evolving industry, we are deeply committed to equipping our workforce with the right learning and development opportunities through our Lightstorm Achiever's Academy. Our key strategies include:
- Continuous Learning Culture: We promote microlearning platforms, peer-to-peer learning, and self-paced Udemy courses, which currently have an 88% engagement rate.
- Targeted Upskilling: We offer industry-specific training based on trend analysis and capability assessments.
- Blended Learning Models: Our training approach combines online courses, instructor-led sessions, and experiential learning through job rotations and stretch assignments.
- Mentorship and Career Pathing: Employees are paired with mentors, and career development plans are aligned with business goals.
- Internal Talent Mobility: We encourage cross-functional moves to broaden industry expertise.
To future-proof talent, organisations should focus on skills forecasting, gap analysis, and providing on-demand learning platforms. Partnering with universities for industry-aligned certifications and building in-house academies can enhance expertise. Clear pathways for job redesign and talent mobility promote skill diversification, while leadership development ensures change-management capabilities. Leveraging AI in learning optimises training, making it more personalised and effective. These strategies help create a resilient, future-ready workforce.
By focusing on continuous learning, strategic talent mobility, and leadership development, Lightstorm is not just keeping pace with industry changes—it is leading them.
What is the key takeaway from Lightstorm’s digital-first approach to employee engagement?
Lightstorm’s digital-first approach to employee engagement sets a benchmark in the telecom sector. By integrating AI, automation, inclusivity, well-being, and continuous learning into our core strategies, we ensure that our workforce remains engaged, diverse, and future-ready. Organisations that embrace similar forward-thinking strategies will not only drive sustained growth and innovation but also create workplaces where employees truly thrive.
The road ahead: Setting the standard for tomorrow’s workforce
Lightstorm’s journey is a testament to how balancing cutting-edge innovation with genuine empathy can redefine the employee experience in the telecom sector. By embedding AI, inclusivity, continuous learning, and a human-first approach into every aspect of its HR strategy, Lightstorm is building a resilient, future-ready workforce. As employee expectations continue to evolve, organisations that prioritise both technological advancement and holistic well-being will be the ones to lead the future of work—and Lightstorm is already setting the pace.