According to Mckinsey, women are 1.3 times more likely than men to have considered stepping out of the workforce or slowing down their careers due to the pressures of COVID-19. In India, where the percentage of working women is far less, the impacts have been significant. The same report also suggested that Indian women spent an estimated 30 percent more time on domestic work. This disproportionate impact of COVID-19 — aptly nicknamed The Pink Pandemic — was felt by working women, who faced the primary burden of caregiving and handling household chores.
Employers looking to address these concerns should take a leaf out of the book How to Increase Female Leadership in Your Company by Janice Gassam. Some of her recommendations include:
This sketchnote is curated from the article: Building a conducive work culture for women to thrive in