Movies and events ticketing platform BookMyShow has appointed Albert Almeida as Chief Operating Officer (COO) - Non-movies. The new role has been carved out at a time when BookMyShow is taking the lead in building and nurturing an ecosystem for theatre, sports, music concerts and other live experiences and events thereby giving their existing loyal movie going customer base and newer audiences a lot more entertainment choices.

 In his new role as COO- Non Movies, Albert will report to Ashish Hemrajani, Founder and CEO of BookMyShow and will lead the next phase of growth and expansion for the company. Albert will drive efficiency and agility within BookMyShow to ensure there’s a sharp focus on each of the non-movie verticals. 

He will work with existing and new partners to give consumers access to entertainment experiences and will be responsible for identifying untapped growth opportunities in the market.

Ashish Hemrajani, CEO and Founder, BookMyShow has previously worked with Albert in the year 1997. Welcoming the new COO he said, “I am very fortunate to have a talented and experienced colleague to work with alongside. We look forward to setting new standards in this space and confident that Albert can lead this journey.” 

Albert Almeida brings with him over 25 years of experience having worked with broadcast, digital media and adverting giants before joining BookMyShow. In his last assignment as COO- Hungama Digital Media Pvt. Ltd, he led Hungama Mobile’s domestic and international businesses. He also worked as Executive Vice President with Sony Entertainment Television for over half a decade during which he led the SET and MAX brands.

 Before this, he spent over a decade with J. Walter Thompson in various roles, the last being as Vice President and Regional Account Director on the Unilever Business. 

Delighted on his new stint, Albert Almeida said, “We see a huge opportunity in the non-movie entertainment space and are committed to driving the next phase of growth from here. I am excited to be a part of this journey as we diversify into new avenues of entertainment.”  

 Photo source: NDTV Gadgets