News: HCL Tech appoints Matt Preschern as Chief Marketing Officer

C-Suite

HCL Tech appoints Matt Preschern as Chief Marketing Officer

IT services firm HCL Technologies today announced the appointment of Matt Preschern as its Chief Marketing Officer (CMO) and Executive VP. Before joining HCL Technologies, Preschern was the Senior VP and Enterprise Chief Marketing Officer at Windstream where he led brand management, demand generation and digital content marketing, the Noida-based firm said in a release. He was also responsible for the product and solution marketing, pricing, channel and field marketing, PR and industry analyst relations at Windstream, it added. Preschern has held leadership positions at IBM including Vice President of Marketing for the North America Business Consulting Services organisation. He also played a key role in IBM's global 'Smarter Planet' campaign and also developed the 'On Demand Business Adoption' model.

IT services firm HCL Technologies today announced the appointment of Matt Preschern as its Chief Marketing Officer (CMO) and Executive VP. Before joining HCL Technologies, Preschern was the Senior VP and Enterprise Chief Marketing Officer at Windstream where he led brand management, demand generation and digital content marketing, the Noida-based firm said in a release. He was also responsible for the product and solution marketing, pricing, channel and field marketing, PR and industry analyst relations at Windstream, it added. Preschern has held leadership positions at IBM including Vice President of Marketing for the North America Business Consulting Services organisation. He also played a key role in IBM's global 'Smarter Planet' campaign and also developed the 'On Demand Business Adoption' model.

Read the Economic Times news report here.

Read full story

Topics: C-Suite, Appointments, #Corporate

Did you find this story helpful?

Author


QUICK POLL

How do you envision AI transforming your work?