News: Start-ups catering to late night customers are a rage

C-Suite

Start-ups catering to late night customers are a rage

A sweet craving in the middle of the night while writing this story was rather disquieting knowing that all stores in Delhi that sell chocolate cupcakes were shut at that unearthly hour. But thanks to a start-up run by an ex-Ernst & Young employee, the cupcake was delivered at 3 am and the story was mailed before day-break.

A sweet craving in the middle of the night while writing this story was rather disquieting knowing that all stores in Delhi that sell chocolate cupcakes were shut at that unearthly hour. But thanks to a start-up run by an ex-Ernst & Young employee, the cupcake was delivered at 3 am and the story was mailed before day-break.

Start-ups like Batman Delivers, Fly By Knight, Midnight Munchies, Take It That One and MadBites, among others, are picking up business through the night as Indians increasingly stay up long hours-partying, meeting work deadlines or tweeting or chatting away on social media sites, according to a report in Economic Times.

Read the full report here

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Topics: C-Suite, #Updates

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