Tata Starbucks, the 50:50 joint venture between Starbucks Coffee Company and Tata Global Beverages Ltd, said it has appointed Manmeet Vohra as Director, Marketing and Category, PTI reported. "In her new role, Manmeet will lead all marketing and category aspects for the company in India," Tata Starbucks said in a statement. Manmeet will report to Avani Davda, CEO, Tata Starbucks Ltd, and will be a part of the company's senior leadership team, it added.
Prior to this, Manmeet was the Marketing Director at TAG Heuer and brings with her 11 years of extensive marketing experience in the luxury industry, the company said.
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