The ‘e’ in e-commerce could well stand for electrifying increments. Even as the Indian IT industry’s annual salary increments have shrunk to single digits, offering 6-8% on average, the e-commerce industry is doling out an average hike of 15-18% with top performers being granted a salary raise of 25% or more, driven by a highly competitive market largely crippled by a shortage of talent. “There no denial that we live in a competitive world where we keep tab of top talents in other firms and get them on board. We have paid up to 22% hike for our top performers and also have rolled out various HR benefits to retain the talents,” Saurabh Nigam, HR vice-president of e-commerce majorSnapdeal told FE.
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