Article: Building a high-performance TA engine

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Building a high-performance TA engine

Let’s deep dive to understand how data-driven decision-making, the right tools, combating fraud, and delivering a premium candidate experience can ensure the resilience of talent acquisition efforts, while showcasing the strategic value of the function.
Building a high-performance TA engine

In times of economic downturn, many organisations tighten their belts and prioritise cost reduction, and talent acquisition (TA) professionals may find themselves in a precarious position. 

With hiring slowing down, how can recruiters and TA teams demonstrate their value and ensure job security during recession? 

The answer lies in proactively building a resilient TA engine that can weather economic storms and adapt to changing circumstances. And continuously improving metrics that do not change, be it joiners per recruiter, speed of hiring (TAT) and cost per hire.

Let's explore how TA teams can utilise recession as an opportunity to refocus on their core functions, streamline processes, and showcase their value to the organisation. By laying the groundwork during low hiring seasons, you'll not only safeguard your role in the organisation but also create a stronger foundation for future success when hiring picks up.

Make Talent Acquisition Data-Driven

In today's fast-paced and competitive talent market, relying on intuition alone is no longer sufficient. Embracing a data-driven approach to TA enables professionals in the field to make informed decisions, identify bottlenecks, and improve overall efficiency. 

When armed with data-driven insights, you can confidently tackle challenges and present solutions supported by solid evidence. This not only helps in resolving disputes but also enhances your credibility as a TA leader. A data-driven TA process also ensures that you are never in the dark regarding your TA funnel. 

For example, 50 candidates have accepted your offer, out of which only 30 join. Access to such valuable insights on candidates, the source they applied from, their actions/feedback leading to the decision will help you optimise your TA funnel and work backward to achieve your target hiring numbers. 

By monitoring key metrics such as the offer-to-joining ratio, time-to-fill, and the quality of hire, you can identify areas of improvement and implement data-driven strategies to enhance your outcomes.

This is where a robust Applicant Tracking System (ATS) can come into the picture. Today, ATS systems are used for managing offers and can be a comprehensive tool for gathering and analysing TA data. 

Support Recruiters with the Right Tools

While embracing a data-driven approach is crucial for an efficient TA process, it is equally important to ensure that recruiters have access to the right tools that enable them to input and manage data with ease. Providing a consumer-grade user experience for your recruiters not only facilitates accurate data collection but also demonstrates that their contributions are valued. It inevitably creates an environment where your team can thrive.

To empower your TA team and streamline their workflows, consider implementing tools that offer features such as bulk updates, seamless integration with Excel, and intuitive user interface. By equipping your recruiters with technology that simplifies their tasks, you can encourage them to maintain up-to-date data and make informed decisions based on the insights generated.

Adopting tools like AI-driven candidate matching, intelligent scheduling, and video interviewing platforms can enhance your recruiters' efficiency and help them focus on more strategic tasks, such as building relationships with candidates and identifying potential talent pools.

Solve for Fraud and Governance 

The role of a TA professional extends beyond merely offering employment prospects. This role also entails a critical obligation to protect the organisation and its leadership from fraudulent activities and misinformation. 

The use of a good ATS, such as RippleHire, becomes vital for addressing potential fraud and enforcing robust governance within the TA process. Fraudulent activities, such as interview impersonation, falsified resumes, fake references, or misrepresented qualifications, can have severe consequences for your organisation. Being proactive when addressing these bottlenecks can solidify your place within the company's leadership, potentially earning you influence and representation at the board level.

To combat fraud and reinforce governance, consider integrating a powerful ATS into the following strategies:

  1. Develop a risk management plan: An ATS can help assess potential vulnerabilities in your TA process and assist in creating a structured plan to address and mitigate these risks.
  2. Foster a culture of integrity: Encourage open communication and transparency among your team members, thereby promoting a culture that values ethical behaviour and discourages fraudulent practices.
  3. Leverage technology for fraud detection: ATS, paired with advanced screening tools such as AI-powered resume analysis and identity verification systems, can detect red flags early in the TA process.
  4. Collaborate with cross-functional teams: Work closely with HR, legal, and relevant departments to establish clear guidelines, policies, and procedures for fraud prevention and response. An ATS can facilitate this collaboration.

Deliver a Premium Candidate Experience

One of the most critical aspects of building a high-performance TA engine is delivering a premium candidate experience. There is a common misconception that providing an exceptional candidate experience at scale, in countries like India, is an insurmountable challenge. However, it's time to debunk this myth and strive for a benchmark of 4.5/5 or higher in candidate satisfaction.

Measuring and delivering premium candidate experience globally is indeed difficult, but it is crucial to the success of your TA efforts.

Here are key reasons why candidate experience is crucial:

  1. Word-of-mouth impact: Candidates often share their experiences with their network, whether good or bad. A positive experience can result in valuable referrals and recommendations, while a negative one can spread and deter others from applying to your company.
  2. Quality of hire: A seamless and enjoyable candidate experience will convince candidates who are a better fit for your organisation to become your employees. When candidates feel valued and respected throughout the process, they engage and commit to the company's mission and values.
  3. Retention: A great candidate experience lays the foundation for a strong employee experience, which is closely linked to employee retention. When candidates have a positive introduction to your organisation, they are more likely to be satisfied and stay with the company for long-term by building a career with you.
  4. Engagement: A streamlined and positive candidate experience can expedite the talent acquisition process. When candidates are well-informed and engaged, they are more likely to respond promptly and complete necessary steps, reducing the overall time-to-fill and improving the efficiency of your TA efforts.

To deliver a premium candidate experience, all parties involved in the TA process must play their part. Implementing a user-friendly ATS can help free up your recruiters from mundane tasks and enable them to focus on what they do best – connecting with candidates, understanding their motivations, and providing a human touch.

Create Ready-To-Use Job Skill Templates

An often overlooked yet highly valuable strategy to build a high-performance TA engine is creating ready-to-use job skill templates. By proactively engaging with different departments within your organisation, you can gain a deep understanding of the roles, responsibilities, and skills required for various positions. This knowledge can be used to develop comprehensive job description templates that can be readily deployed when the hiring season picks up. Using ChatGPT or Google's Bard can help simplify the job template creation process in an effortless manner. 

Creating these templates offers several benefits:

  1. Efficiency: Having well-defined job skill templates in place prevents panic and delays when hiring needs arise. Recruiters can quickly initiate the hiring process, saving time and resources.
  2. Consistency: Using standardised templates ensures consistency across job postings, which enhances your employer brand and helps candidates easily understand the expectations and requirements of each role.
  3. Accuracy: By collaborating with department leads and subject matter experts, you can create job descriptions that accurately reflect the desired skills and qualifications for each position, leading to better quality hires.
  4. Adaptability: These templates can be easily updated and adapted to address evolving business needs and industry trends, ensuring your organisation remains agile and responsive in a competitive talent market.
  5. Reduced Bias: With well-crafted templates, you can minimise unconscious bias in job postings by focusing on essential skills and qualifications rather than subjective preferences.

To create effective job skill templates, engage in open dialogue with department leads and employees to gain insights into day-to-day tasks, required skills, and performance expectations. Collaborate with stakeholders to develop templates that accurately reflect the roles and facilitate targeted TA. By doing so, you can future-proof your TA engine and ensure your organisation is well-prepared to act quickly and efficiently when the hiring landscape improves.


The talent acquisition fraternity plays a vital role in shaping the success and growth of organisations, particularly during challenging economic times. As a company, focused on TA technology, we have been fortunate to witness the wisdom of the TA community firsthand. Your ideas, thoughts, and insights have been instrumental in driving continuous improvements and innovations in the field.

While we are helping others join this community, it is equally important to focus on elevating the TA function within our organisations. By building a high-performance TA engine and concentrating on essential aspects – data-driven decision-making, providing the right tools, combating fraud, and delivering a premium candidate experience – we can not only ensure the resilience of our TA efforts but also showcase the strategic value of the function.

Let's work towards creating a sustainable and resilient TA function that thrives in any economic landscape.


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Topics: Technology, Talent Acquisition, #PMTAC

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