Article: Apple tops LinkedIn’s most sought-after company to work for

Employee Engagement

Apple tops LinkedIn’s most sought-after company to work for

LinkedIn released a list of 40 companies which are the best in the world at attracting and keeping top talent. While Apple topped the list globally, Salesforce, Facebook, Google and Amazon follow.
Apple tops LinkedIn’s most sought-after company to work for


Believing that employee satisfaction is of supreme importance, Apple not only doled out restricted stock to the more than 100,000 employees, the company also made its presence felt in attracting and hiring 11,000 women in last one year, a 65% increase. Apple Stores have really high retention, a whopping 81% according to retail chief Angela Ahrendts. This employee centricity has made the iPhone-maker the most sought-after organization to work for in 2016 by LinkedIn.

Daniel Roth, executive editor at LinkedIn in his blog wrote about the methodology in Behind the Top Attractors: How we discovered the world’s best hirers and keepers of talent.

“The Top Attractors list is the first ranking of its kind to be based entirely on actions of users. As the world’s largest professional network, LinkedIn has a constant pulse on what job seekers are doing about their careers. Our insights team, working with our global editorial team, analyzed literally billions of actions taken by our 433+ million members to come up with a blended score that we used to rank the winners in each geography,” wrote Roth. 

The Methodology leveraged the following actions: The analysis runs on companies with over 500 employees, in the 12 months ending in February. Roth described the methodology into three parts:

  • Job applications: Both the views and actual applications on job postings featured on LinkedIn.
  • Engagement: We factor in how many non-employees attempt to view and connect with a company’s employees; views on a company’s career page; reach and engagement of content; along with the growth in followers over the past year, among other metrics.
  • New Hire Staying Power: After a new employee joins, how long do they stick around?

He also mentions the last minute call they had to take to include Microsoft in the list. Since Microsoft announced to buy LinkedIn, it was a professional dilemma. However, the decision to include Microsoft in the list was solely based on the reason that the deal had not closed and LinkedIn had no ties with Microsoft during the data-gathering period. 

The top 40 companies are:

  1. Apple
  2. Salesforce
  3. Facebook
  4. Google
  5. Amazon
  6. Microsoft
  7. Uber
  8. Unilever
  9. Coca-Cola
  10. Johnson & Johnson
  11. Oracle
  12. Nestle
  13. Deloitte
  14. PepsiCo
  15. Adobe
  16. Shell
  17. L'Oreal
  18. Diageo
  19. McKinsey & Co
  20. IBM
  21. Visa
  22. Cisco
  23. Procter & Gamble
  24. The Walt Disney Company
  25. EY
  26. Dell
  27. Siemens
  28. Huawei
  29. JLL
  30. Schneider Electric
  31. Tesla
  32. Twitter
  33. Expedia
  34. Accenture
  35. Nike
  36. Mondelez International
  37. Philips
  38. Adidas
  39. Honewell
  40. Danone


Roth explains, “Nearly every company is going through or on the verge of going through a massive, tech-driven transformation — and the urgency to lure and keep the right talent to make that transition successful has never been more obvious. When Fortune recently surveyed the CEOs of the Fortune 500, 97% said that they expect to see more changes in the next five years than they went through in the last five. That kind of transition doesn’t happen through tweaks in products and multi-year planning. It requires the right people making the right decisions and solving the hardest problems. In other words, being a talent magnet is going to be what separates the winners from the also-rans. Which is why this, our first Top Attractors list, is so essential. We set out to find the companies who were doing the best job at luring and keeping the working world.”


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Topics: Employee Engagement, #Retention

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