Companies invest heavily in leadership development. According to one estimate, $14 billion was spent by companies annually on leadership development. Still, there continue to be challenges primarily due to the lack of measurement, lack of contextual support and not addressing the mindset.
Amid a variety of new approaches, nudging is emerging as an effective method of training the next generation of leaders. 'Nudge' is a concept in behavioral science which introduces positive reinforcement and indirect suggestions as a way to influence behavior. It was brought to light by the Nobel prize winning economist Richard Thaler. The nudging approach can directly impact blended and purely digital leadership development.
This webcast will delve into how to apply this concept in your workplace and in your own worklife. It will also show how to use tools like i-Dev, a nudging app by CCL and Jombay.
Here's what we will cover:
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