Hyderabad-headquartered SaaS financial technology company Zaggle has appointed Saurabh Puri as its Chief Business Officer - Credit Cards. 

Puri's appointment comes at an opportune time as the company prepares to enhance its product line by adding innovative offerings as part of a holistic service proposition for its users. He will work towards developing and leading the credit card business in partnership with Banks and NBFCs.  

Puri is a seasoned professional who has a proven track record of surpassing corporate growth objectives and expertise in identifying and managing key business drivers, as well as achieving and exceeding customer expectations.  Before joining Zaggle, he was the Business Head - Credit Cards at Kotak Mahindra Bank, where he handled business transformation initiatives as well as the brand expansion mandate across verticals.

He has 24 years of experience, 18 years of which was spent in mastering the credit card and unsecured lending area. Puri will work collaboratively with Avinash Godkhindi, Zaggle's MD and CEO, to further augment the growth momentum of Zaggle in the fast growing Indian and global SpendTech markets.

“Zaggle is preparing for the next phase of growth and global expansion as we see tremendous opportunity to define the SpendTech space in India. As we march on this exciting journey at full speed, I am very pleased to welcome Saurabh who along with his team will be responsible for expanding Zaggle’s business offerings substantially and drive to our business and market expansion strategies. I am confident, his leadership will drive Zaggle towards greater heights in the coming days and years,” said Raj N, founder and chairman of Zaggle.

“We are delighted to have Saurabh aboard with us to lead the credit card business. Credit cards are a deeply under penetrated product category and present a hugely opportunity in India which will drive the next phase of the country’s FinTech ecosystem. With Saurabh’s experience, I am confident our Credit card businesses will evolve into our key business driver over the next few years,” added Godkhindi.

Sharing his thoughts on the appointment, Puri said, “I am pleased to be joining Zaggle and working with a team that is dedicated to developing cutting-edge products for the country's corporates to streamline their business automation. Zaggle has changed the SpendTech landscape in India in a short period of time, and I am excited to continue the vision of putting customer experience at the centre of this journey. Credit card is an underpenetrated product and hence there is a huge scope of expanding the market through partnerships. Zaggle being a SaaS Fintech can play a pivotal role in building innovative products and help capture the larger market share.”