Global casual footwear brand Crocs Inc has named Sumit Dhingra as the new General Manager for India, Sri Lanka, and Nepal.
In his new role, Dhingra, who has 15 years of experience across apparel and fashion retail, will spearhead the growth of Crocs in the region, the Colorado-based footwear company said in a statement.
Currently, the footwear brand operates in the region with over 1,500 point of sales across 150 cities via exclusive brand stores and multi-brand outlets.
Sumit, an alumnus from IIM Lucknow, has worked with brands such as Arvind Fashion and Benetton. In his most recent role, with textiles major Arvind Fashions, he was the CEO for Arrow, Aeropostale, and Izod and helped reposition Arrow and launched Aeropostale successfully. Before Arvind, he has spent close to 3 years at Benetton India Pvt. Ltd.