At its India Eco Summit held in Delhi, recently, Alibaba Cloud launched its new distribution channel program.

The distribution channel program would encourage partners to bring in-depth technical knowledge to customers and build an open ecosystem among sales, technology and service partners.

The cloud computing subsidiary of Alibaba Group wants to make most of the rapidly growing economy. Alex Li, General Manager of Alibaba Cloud Asia Pacific believes that as digital transformation is poised to add close to $154 Bn to India’s GDP (As per a research by Microsoft and IDC), this is a great opportunity for them to do business in India. 

As part of their channel strategy, the group would also be building new specialized teams for various market segments and sectors such as startup and online business.

Alibaba Cloud currently provides products and services to clients in India across the e-commerce, gaming, media, retail and IoT sectors through an extensive network of distributors. Now with India ranking third on the list of countries in APeJ with $2.12 Bn spent on public could services, according to a recent update of the IDC Worldwide Semiannual Public Cloud Services Spending Guide, Alibaba Group looks to further strengthen the network. 

And to strengthen this network they plan to train 1,000 sales and technology personnel in India in the next six months. 

Alex Li shared that Alibaba Cloud has always been dedicated to empowering enterprises of different sizes to tap into opportunities in the digital age.

"We are excited about the launch of the distribution channel program as building a strong, collaborative partner ecosystem is essential to our growth strategy in India. Through working with different partners, we will be able to bring our high-quality products and services to customers in India to help them embrace the opportunities of digital transformation,” said Alex Li, General Manager of Alibaba Cloud Asia Pacific.