Growth hungry technology startups are raiding consultancies and consumer goods companies for strategy experts as they build a second tier of leaders to strengthen critical operations and scale faster. Consumer Internet companies, including Flipkart, Snapdeal and Paytm, this year have snatched key talent from McKinsey, UnileverBSE 0.43 % and Pepsi for roles in non-tech functions such as finance, marketing, supply chain and business development. 

Read Economic Times full report here.